Jeff Wayne’s Musical Version of the War of the World’s – The New Generation…

15 03 2012

Liam Neeson joins Jeff Wayne – New Cast, New Music… Exciting.

A new generation for Jeff Wayne’s Musical Version of the War of the Worlds is in process. It is so exciting to be engaged with this project. With Liam Neeson now also involved in the cast, it adds a further dimension to this fantastic and iconic piece of entertainment history.

Our involvement may be in a limited capacity but it is something we enjoy and the theme tune always gets us going. In fact it not only gets us going, it got Gary Barlow going this week as well as demonstrated by his tweet after meeting Jeff Wayne himself.

Our involvement with this iconic brand stemmed from assisting Jeff and his team evolve in the online casino slots gaming market, a product which is now available for fans of this classic to play.

Play the official Jeff Wayne’s Musical Version of The War of the Worlds Slot now 

Just another example of the exciting range of brand licensing projects we have been and are currently working on.

If you want to engage in the ever dynamic games and gaming market, think no further than AT New Media.





Musical Magic from Jeff Wayne – In the Online Casino Gaming Space

3 05 2011

Classic Story, Music and Gaming perform Together…

The fantastic musical adventure that is Jeff Wayne’s Musical Version of The War of the Worlds, which has not only graced the music charts on many occasions and become a global stage phenomena is now available to play in a fantastic casino game and progressing incredibly well.

Play the game now at William Hill here or  see the Paddy Power game here

The game which has also been available on Sky will soon be gracing other major operators’ decks.

If you are interested in developing additional gaming content for this fantastic brand, please contact Simon Kay.

Music Giant EMI signs Me to You in Deal brokered by Carte Blanche and AT New Media

12 01 2011

Me to you with Love on Sale Jan 31st 2011

Me To You - Tatty Teddy License info

It is with great excitement, we can announce a new addition to the Tatty Teddy digital licensing program.

Record label EMI has joined forces with Carte Blanche Greetings to release a new love songs CD in time for Valentine’s Day.

Me to You With Love is a unique collection of chart hits, featuring a selection of 43 bestselling tracks, from classic to funky, soulful to swing.

On sale from January 31st, the double CD features a diverse range of recording artists, including Diana Ross, Frank Sinatra, Eliza Doolittle, Katy Perry and Robbie Williams.

Jocasta Kelsey, CBG Marketing Manager, said: “We’re delighted to be collaborating with EMI on this exciting CD release. The love songs on the album are as timeless as Tatty Teddy, so we’re confident that Me to You With Love will prove a big hit with consumers, not just at Valentine’s, but right through the year.” 

The CD launch coincides with another new Carte Blanche initiative – Me to You’s new Facebook game, Me to You My Place. To celebrate the two launches, anyone who buys the CD can unlock an online gift in the form of a digital jukebox which can be used on the free-to-play Facebook game.

“Our strategy is to blend consumers’ on and off line experiences, and this is a perfect example of how we hope to achieve that goal,” added Kelsey.

The deal with EMI was brokered by none other than AT New Media, the leading digital licensing specialist which was appointed last year to deliver a strategic and proactive approach for CBG’s brands within the digital media market.

Simon Kay, Business Development Director of AT New Media said, “If there was a benchmark on how to integrate digital products licensing with a marketing program for an existing Brand, this project is it. Mobile, Facebook, Music, and Retail are dovetailing together and we are excited by the addition of EMI to this project.”

Me to You With Love is available at Me to You With Love is available at all good music retailers including Amazon,, HMV, Sainsbury’s and Asda.

If you want to work with the most proactive licensing agency in the digital sector when it comes to games, gaming, apps, and more, why not contact us.

Music and Mobile for Tatty Teddy

25 06 2010

Carte Blanche looking at multiple brand extension initiatives!

Me To You - Tatty Teddy License info

The Me to You Bear aka Tatty Teddy is working closely with AT to develop interactive, mobile, and musical initiatives for the character

Tatty Teddy is a phenomena in the greetings sector and the interest received from potential licensees across the interactive, music, and mobile sector has been great.

Greetings mechanics on multiple platforms are available for exploitation and AT are working closely with Carte Blanche to bring these opportunities to bear and bridge the gap between marketing and licensing in a way never done before

If you are interested in discussing opportunities with AT New Media for the Me to You Brand aka Tatty Teddy, please contact Simon Kay for additional information

It is hoped that the initial projects will be announced prior to the Summer break.

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