New Star Soccer signs Goal as new in game sponsor

26 01 2017

goal-com-logo-eps-vector-imageNew Star Games, the developer behind the hit mobile football game, New Star Soccer has announced the signing of football media brand, Goal, as the official in-game sponsor.

Goal, the world’s largest online football brand, will appear in New Star Soccer as the in-game match sponsor, with the brand appearing on advertising hoardings around the pitch, on pre-match introduction screens and as the way players get the latest news on their player’s progress, with New Star News appearing to come from the Goal website.

New Star Soccer was released back in March 2012, before going on to win a BAFTA in 2013 and be downloaded more than 25 million times by football fans all over the world. More recently, New Star Soccer was updated with a well-received redesign and the option to watch replays of goals.

goal-com-in-game-hoarding-2Owner and creator of New Star Soccer, Simon Reed said: “We always want to work with brands that live and breathe football, so Goal, whose passion is evident to millions across the globe, fits the bill perfectly.”

Sam Brown, Head of Audience for Goal said: “For Goal users, their mobile device is the main way they engage with football, whether that’s through our website, mobile apps or social channels. To extend that reach to a game as popular as New Star Soccer makes perfect sense and allows us to raise brand awareness with a young football fans, exposing Goal to millions of new and current users.”

New Star Soccer is available for free for both iOS and Android devices.

Download for FREE from iTunes:- New Star Soccer on iOS – Download for FREE Now

Android version also available: New Star Soccer on Android – Download for FREE Now

AT New Media is pleased to have supported the implementation of this partnership.

ENDS

 

ABOUT INSIGHT STUDIOS

Insight Studios Ltd is a game studio based in Yorkshire UK, composed of veteran developers of PC, Console, Hand held and mobile games. Developed by Insight Studios Ltd in close conjunction with New Star Games and Simon Read. Published and operated by Five Aces publishing Ltd.

ABOUT GOAL

Goal is part of Perform Media, which is part of Perform Group. Goal is the world’s largest football media brand, publishing 37 editions in 18 languages reaching, averaging 60m monthly unique users across the world producing 1.2 billion page impressions.

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#NewStarSoccer 2.0 is LIVE on iOS

27 09 2016

Available NOW on iOS. Additional versions coming soon…

The biggest update to New Star Soccer yet is now available to download for iOS..

This new version not only has updated league competitions for 2016/17, but also has a completely new graphical look, with brand-new menu style, in-match visuals, animations and effects along with a brand new replay option. And even better, you can swap between the new look or play with the classic, retro look whenever you like!

This new version also has loads of bug fixes, game balancing and the return of the ability to listen to your music while playing the game.

With the support of AT New Media, we are also delighted to announce that FourFourTwo will be an in game sponsor for the next few months.

Simon Read, creator of New Star Soccer, said “We are very excited to be teaming up with FourFourTwo. Having their world renowned brand in the game really adds an extra layer of realism.”

David Hall, Editor-in-chief of FourFourTwo, said “We are delighted to be involved with New Star Soccer for their new update. The partnership blends together perfectly for both brands and will showcase a unique working relationship.”

Watch out for many exciting engagements with FourFourTwo over the coming months including ones like the Star Man example below. 


New Star Soccer can be downloaded for free here:- https://itunes.apple.com/gb/app/new-star-soccer/id498973162?mt=8





#RememberThis: Some of our work in the Casino Slots Market – Can we help you?

29 09 2014

Over the years AT New Media has assisted numerous licensors and agencies with a review of digital games and gaming markets in to which they could license their intellectual property.

As a company we tend to constantly look at the brands that both have and have not been licensed in to any given digital gaming sector and what the potential could be for product development and licensing.

These markets have matured significantly over recent years and thanks to our knowledge of this market we have been able to support the licensing of many other brands in to this sector including but not limited to:

Contact AT New Media to find out more.

Contact AT New Media to find out more.

Jeff Wayne’s Musical Version of The War of The Worlds:

AT New Media supported the licensing of this classic music icon at a time when the market had a notable shortage of musical based casino gaming content.

After a successful tendering process, the brand was developed in to a high quality casino game experience.

Within it’s class of gaming content it became a very solid performer across a number of operators across the globe.

The objectives of the client were met very well. The key in this instance was the commitment to develop a quality game experience that was fully engaged with the story and most notably the musical score which of course was also owned by Jeff Wayne himself.

Contact AT New Media to find out more

Contact AT New Media to find out more

Shoot Magazine: 

We have also negotiated agreements on behalf of agencies and consultancies that offer multiple licensing services but which perhaps do not go in to the detail that AT New Media does in the area in which we specialise.

AT New Media thinks through opportunities in a different way and it sometimes takes an external entity to listen to the opportunities, manage the strategy, and deliver the deals.

We have successfully worked with Bulldog Licensing on a couple of occasions and one of these was the timely connection for the Shoot brand and the casino market online.

The Shoot slot was very successful at a time when there was a lack of football specific casino slot games on the market.

Contact Us to find out more

Contact Us to find out more

The Sopranos:

Continuing our work supporting licensing agencies with moves in to new markets, we worked with Rocket Licensing and HBO on the licensing of the Sopranos in to this category.

This was probably the longest licensing process in this sector that we can remember.

With the talent being a core part of the necessary final product it was important for HBO to take the time necessary to deliver all the required clearances.

The final product was worth the wait and something  consumers enjoyed playing.

Sometimes the process of moving a brand in to these markets can be complicated and in the early days of the sector, the legalities were also very important to keep on top of, as indeed they still are today.

All brand owners and agents must be diligent in their approach to this market and all licensees should always be on top of regulation matters in all jurisdictions (have good lawyers too).

Contact AT New Media to find out more

Contact AT New Media to find out more

Battlestar Galactica:

Always on the lookout for a gap in the market as with the examples above, which cover various genres of IP, we also ventured in to Sci-Fi by supporting the licensing of this classic icon.

In this example we again worked with the local sub agent of the licensor to support the education of the parties concerned.

This was successfully done after a period of time and once the relevant talent had been cleared, the game was developed.

Not all casino slots reach the high levels of income that some expect but they still deliver fantastic in game experiences for the consumer.

On the whole, all licensors are pleased with the final products that are delivered within this sector and we hope we can support your brand or clients to move in to the sector too.

Contact AT New Media

Contact AT New Media

Worms:

Another sector we wanted to explore was the retro game area.

This was successfully delivered through a relationship with Team 17 for the Worms game brand.

The game made a successful transition to the online slots market after a partner was found who understood the brand and the game mechanic needed.

After some quality development time, the slot delivered matched the fun and engagement level of the traditional games the brand was synonymous for.

 

Finally, AT New Media has also supported exploratory discussions in this sector for brands that are part of the Electronic Arts and Mattel brand portfolios.

Sometimes a commercial deal is not possible due to extenuating circumstances but we do our best to get the opportunities in front of core market potential licensees.

 





Garfield and Casper get licensing support from AT New Media

2 09 2013

New Social Games ready to play thanks to support from AT New Media

AT New Media supports brand owners and content developers to engage with all games and gaming sectors

AT New Media supports brand owners and content developers to engage with all games and gaming sectors

It is with great pleasure that we can announce our continuing support for the interactive games and brand licensing business by assisting those concerned with the integration of both the Casper and Garfield brands in to the social slots market.

AT New Media continues to offer support to content developers, brand licensors and licensing agents alike to deliver exciting and engaging content where there are gaps in the market.

Our continuing analysis of what we call our matrix of opportunities continues to pay dividends with many exciting brand licensing deals continually being undertaken.

With such a dynamic sector that is the games and gaming market, there are always interesting new niches and genres within which to deliver opportunities.

Have fun playing with Garfield. Thanks to Bulldog Licensing.

Have fun playing with Garfield. Thanks to Bulldog Licensing.

The demographic of those playing these social games in Facebook was perfect for brands such as these and we are pleased to have been able to support the third parties involved to bring these projects to bear.

We have lost count of the number of brand licensing opportunities we have now delivered across all interactive games and gaming sectors from iOS apps through to fully blown online wagering casino games and social games.

AT New Media’s CEO Simon Kay, says, “We are yet again thrilled to have been able to support both the brand licensing sector and the game development business with another fulfilling project. All parties involved have been fantastic and we hope the project bears fruit for all concerned. We are sure they will. “

With nearly 20 years of dedicated experience that has been focused on the games and gaming sector on all levels, we are sure AT New Media will be able to support you. Whether you need support with an outbound digital licensing strategy for your brand or an inbound licensing strategy for your own games portfolio, we believe we have the relevant solution for you.

Finally, as stated in Digital Journal, player engagement within Slots Craze has been exceptionally high, with more than half of new players coming back to play again on their second day. Gamers have played more than 150 million spins in Slots Craze, winning more than 14 trillion virtual coins altogether. If they were real coins, that would buy Garfield and the entire population of the United States his favorite Lasagna treat three meals a day for approximately eight years!

That made us smile…..

If you are interested in finding out how AT New Media can support you, whether you are a developer, licensor, or brand licensing agency, please do not hesitate to contact us.





Celebrate the 2013 FIA WEC start with some great cars on Simraceway

15 04 2013

Fantastic to see some classy endurance vehicles….

Race some classic Endurance Racing Cars now on Simraceway.

Race some classic Endurance Racing Cars now on Simraceway.

The first race of the 2013 FIA World Endurance Championship season took place at Silverstone on Sunday, and the team at our license acquisitions client, Simraceway (SRW), marked the occasion with a special car release.

Not just one, but a bunch of Events and Quick Races featuring Silverstone and Le Mans Prototype racers, and free test drives in no less than three legendary cars.

Our favourite was the just released Le Mans-winning Bentley Speed 8 which is now available to race on the SRW tracks.

If you have not yet engaged with the evolving World that is Simraceway, perhaps you should go and check it out.

Click on the image to go straight there.

If you are interested in our brand licensing services or any of our work and would like to learn more, please contact us.





Hungry Shark Evolution is now FREE… Get it now on iOS, Google Play, and more..

11 12 2012

Graphics full of bite now available for Free…

Join in the fin!

Join in the fin!

Today marks a special day in the life of the Hungry Shark game franchise.

The latest installment, Hungry Shark Evolution is now Free.

If you have not yet played it and seen the graphics and gameplay in all their glory, you certainly need to.

You don’t have to have an Apple device only either, although we think it looks great on our iPad 3.

Play now and download here.








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